Executive Summary:  Ruth and Perry are Bay Area residents for 21 years and have over 16 years of combined Sales and Marketing experience between them.   Ruth and Perry focus on both Single Family Homes, Town Homes, Land and Income properties in the valley.  Perry, also handles Income properties, Fixer Uppers and Probate sales.  Between them they have 2 Graduate degrees and have consistently ranked in the top 100 for Company Sales .

 

Top Ten Reasons to engage with Ruth & Perry Sales Team

1.       On average Ruth and Perry’s buying clients purchase at near 95% of list price and sell at and near 100% of  list price.  We generate and create value for our clients in both rising and tough markets.

2.       We are excellent negotiators on your side of the transaction and work as a team on every transaction.  Ruth listens to the customers needs & wants,  understands the market thoroughly and then establishes a plan to execute and negotiate for her clients. Besides having a MBA, Perry has been a Director of Marketing and Sales at both Multi National and 2 successful start-up companies, giving both the edge to understand customer, finance, transactional issues and implement technology to assist in the Sales & Purchase Process.

3.   We achieve excellence by Integrity, seamless and flawless execution, and generating the desired results for our clients.  We are long term relationship builders and not transactional realtors; having clients we have helped sell and buy multiple properties over the years, as well as those have returned back to our State.  As required we bring Tax and Trust Advisors and Legal teams to the table on complex deals.

4.       We develop a marketing and sales plan; assist, guide and implement pricing strategy; carry out budget analysis which makes the cost / benefit outcome clear. A detailed comparative analysis for all our sellers and buyers is done.  We utilize detailed, thorough and relevant pricing comparisons to research and maximize your equity during the home sale or purchase process.  For buyers we will develop a specific buy plan. Based on location, budget, schools, commute, neighborhood, square footage, lot size, terms and timing. After thoroughly researching and being well versed with the Areas and Homes; we also advise from. Time to time on future trends, as to which areas are up and coming, thereby generating a higher return or Price appreciation. We.understand that Buying or Selling a home is likely your biggest Asset or Investment.

5.       We focus on creating market value and differentiating your home in the market and are dedicated to our clients emotional, personal, financial and legal best interests. We work with you as a team, a partner and  when the transaction is over want you as a friend who we will keep in touch with monthly over the years.

      We own properties in-state and out of state and also facilitate our clients with rentals and guidance associated with renting.

6.       We provide free staging advise, host open houses, and maximize local and national advertising of your home.  We will mail and deliver thousands of flyers featuring  your property. Your property will be listed on top Real Estate websites including.  www.ruthandperry.com, www.camoves.com/ruth.mistry , www.realtor.com, www.coldwellbanker.com, www.trulia.com, wwwnytimes.com.www.mlslistings.com to mention a few

7. We will provide status reports on market conditions and recent active / pending / sold homes activity.  By maintaining excellent communications, you will be completely informed and thereby avoid surprises.

8.   We work with the #1 Residential Brokerage in Silicon Valley, which has   the highest market share, and the largest print and internet advertisement for our clients.  Having the largest relocation department allows to   facilitate in finding new homes before they hit the market or have buyers for clients that are relocating.

9.   Nationally, Coldwell Banker, sells 4 out of 5 homes that sell over a million dollars.  In Silicon Valley Coldwell Banker is the #1 producing real estate firm for Market Share and Total Sales.

10. Coldwell Banker Northern California has sold over $10 Billion plus in properties and represented over 14,500 sides of closed transactions in 2007.  Furthermore, there are over 4500 professional Realtors in Northern California and over 9,900 in the State of California representing the most qualified buyers and the best new Listing in all areas of the State.